Relae pulls your gifts from Eventbrite, your bank, cheques, CanadaHelps, and your CRM into one clean donor record, then tells you who to call next and why. So a team of two fundraises like a shop of ten.
Sits on top of what you use. No migration. Your data is yours to take.
The other 900-odd gifts are noise you still have to reconcile. Relae does both: it gets the record right, then points you at the relationships that matter.
What it does
It pulls your payment, event, and banking sources into one record, surfaces only the genuine questions for a human, and remembers every answer so it never asks twice. The record cleans itself over time.
It reasons over the clean record and ranks the next right move per donor, scored against recognized fundraising methodology with the formula shown. You open your day already briefed.
Type or dictate a note after a call. Relae reads the people, money, dates, and actions inside it, shows what it caught on your own words, and turns it into records you confirm in one click.
An intelligent donor record for small fundraising teams.
Today that record lives in five exports, a spreadsheet, and your memory. Relae makes it one clean record you can trust, then points you at the relationships that matter. You fundraise like a big shop, without the back office.
Have a CRM already? Relae reads it in and keeps it the book of record, adding the clean data and the intelligence on top. No CRM yet? Relae becomes your donor record and feeds your finance system.
The development scorecard is the recognized moves-management practice (Dunlop and Smith, then CASE, AFP, and Veritus). The prospect rating is Hank Rosso's LAI principle (Linkage, Ability, Interest) relabeled. Every score shows its formula and its source.
A career major-gifts fundraiser, decades in the field across university advancement, hospital foundations, and arts shops, configures Relae for how your team actually works and qualifies your first portfolio with you. A small team is never doing this alone.
No. Relae reads your sources in and sits on top of what you use. Nothing moves, nothing gets replaced, and you can stop any time with everything intact.
Keep it. Relae reads your CRM in and leaves it the book of record, adding the clean matched data and the coaching on top. If you do not have a CRM yet, Relae becomes your donor record and feeds your finance system.
Canadian data stays in Canada, each organization's data is kept strictly separate, and identifiers are redacted before any model call and reattached locally. You can export everything any time.
Relae is in private beta. Setup is hands-on and free during beta. Pricing for general availability has not been set yet, and beta organizations will get plenty of notice before anything changes.
It is built not to guess. Confident matches resolve on their own, anything genuinely ambiguous is surfaced for a quick human review, and Relae never writes a record until you confirm. Every decision you make is remembered, so it does not ask twice.
Small fundraising teams at arts and culture organizations, where a few dozen relationships carry most of the giving and there is no back office to lean on.
A career fundraiser sets Relae up with you and qualifies your first ask list together. Private beta, hands-on, free.